Uyenza kanjani imali ngezinhlelo zokusebenza zeselula?

Izinhlelo zokusebenza zamaselula zilindelwe, ukuthi bangenise imali ephezulu. Uyazi, yimalini ongayenza ngohlelo lokusebenza? Abantu abaningi bavula uhlelo lokusebenza izikhathi ezimbalwa ngosuku. Siyazi, ukuthi abantu manje basebenzisa izinhlelo zokusebenza zeselula kunangaphambili. Nokho, lokho akulona ulwazi olwanele, ukuthuthukisa uhlelo lokusebenza lweselula. Kufana nokuvula indawo yokudlela, ngoba uyazi, ukuthi abantu bathanda ukudla.

1. Izikhangiso zangaphakathi nohlelo

Ukukhangisa kwangaphakathi nohlelo kukuvumela ukuthi uphromothe imikhiqizo ehlobene kuhlelo lwakho lokusebenza, futhi uyakhokhelwa, uma abasebenzisi bohlelo lwakho lokusebenza bezibandakanya kulezi zikhangiso. Imikhankaso evame kakhulu ekumakethweni okusebenzisana nayo iyizindleko ngokuchofoza ngakunye kanye nezindleko zokufaka ngakunye, kanye nezindleko zokubuka ngakunye. Uma ufuna ukwenza imali ngezinhlelo zokusebenza zeselula usebenzisa izikhangiso, ungasebenza ngamanethiwekhi amaningi.

•  Ukuthenga ngaphakathi nohlelo

Ngokuyisisekelo asetshenziswa, ukuvumela abasebenzisi okuqukethwe okuphelele noma okunye ukusebenza. Bakunikeza ithuba, ukuthengisa izinto ezihlukahlukene ngqo ngokusebenzisa uhlelo lokusebenza. Leli qhinga lizosiza, finyelela ukuguqulwa okuphezulu kwabashicileli. Lokhu kuvame ukusetshenziswa ezinhlelweni zemidlalo ngenxa yemali yedijithali. Kukhona ithuba elikhulu, dala uhlelo lokusebenza lweselula, okukuvumela ukuthi wenze imali ngendlela ephansi yokwenza imali.

•  Mahhala + I-Premium = I-Freemium

Imodeli ye-freemium upsell ikuvumela ukuthi uphakamise uhlelo lokusebenza lwamahhala, okuyinto, nokho, enikeza izici ezifanayo njengezikhokhiwe noma i-premium. Le modeli yebhizinisi ye-freemium izosiza, Nyusa ibhizinisi lakho ngokushesha ngokukhangisa. Ngemuva kokuthi abasebenzisi bezwe inani lohlelo lwakho lokusebenza ngqo, bangasakaza ngentshiseko igama mayelana nohlelo lwakho lokusebenza.

Kufanele ukuthi uzwile ngeSpotify, okungelona ithuluzi elikhethekile. Nokho, uma uke wayisebenzisa, Ingabe uyazi, ukuthi wonke umuntu uyayithanda. Ungasebenzisa le nkundla futhi cishe zonke izici zayo mahhala, kudingeka ukulalela izikhangiso nakuba, ukuqhubeka.

•  Ukuxhasa

Ukuthola umzuzi kuyimodeli yangempela yokwenza imali. Ngokuvamile kunezinhlobo ezimbili zokunikezwa koxhaso, lapho ungakwazi khona ukukhokhela izinzuzo nomxhasi wakho noma ukhokhise imali yokuxhasa yanyanga zonke.

• Ukubhalisa

Yize imodeli yokubhaliselwe okukhokhelwayo ingelinye lamasu ajwayelekile okwenza imali ngohlelo lokusebenza, babe nezinhlelo zokusebenza zeselula ezisuselwe ekubhaliseni njengeNetflix, I-Amazon Prime neDropbox bathole ukuthandwa okukhulu ezikhathini zamuva nje.